To turn off the
"For you" pop-ups or suggestions in Google Chrome, especially on the New Tab Page, follow the method that matches what you're seeing:
If you're seeing "For You" news suggestions on new tab, these come from the Discover feed or Articles for You. Here's how to disable them:
🖥 On Desktop Chrome:
- Open a new tab in Chrome.
- If you see cards or a section labeled "For You", click the 3-dot menu on the card or nearby.
- Look for an option like:
- Turn off "For You"
- Hide this content
- Or: Customize Chrome > Cards or Articles → Turn off relevant sections.
Note: As of mid-2025, some experimental content suggestions may be tied to
Chrome features or
Experiments:
- Go to chrome://flags
- Search for "NTP Modules" or "For You"
- If found, set to Disabled
- Relaunch Chrome
Optional (Signed-in Google content):
If you're signed into Chrome with your Google Account, some suggestions are personalized from Google services. You can also: