Apple Upgrade launches in United States: A new leasing program

A new leasing program provided by Klarna offers eligible customers monthly payment options for Apple devices, including iPhone starting at $17.99 per month and Apple Watch starting at $11.99 per month^

CUPERTINO, CALIFORNIA Apple today announced Apple Upgrade, a new product leasing program provided by Klarna for iPhone, Apple Watch, Mac, and iPad available on the Apple Store online, in the Apple Store app, and at Apple Store locations in the United States.1 Apple Upgrade makes it even easier for customers to get the Apple products they love with a leasing plan that is right for them.

“At Apple, we put the customer at the center of everything we do,” said Karen Rasmussen, Apple’s vice president of the Apple Store online, “and we’re thrilled that Apple Upgrade offers our customers, both online and in-store, a more flexible way to pay for the products they love.

Apple Upgrade offers 12- and 24-month leasing options for iPhone and Apple Watch, and 24- and 36-month leasing options for Mac and iPad. Leasing prices start as low as $17.99 per month for iPhone, $11.99 for Apple Watch, $24.99 for Mac, and $11.99 for iPad.^ When customers first enroll in Apple Upgrade, they can further lower their monthly lease payments by trading in their currently owned device through Apple Trade In. Customers can also earn 3 percent Daily Cash back when making their lease payments with Apple Card.

Upgrading Has Never Been Easier​

With Apple Upgrade, customers can expect the same seamless and personalized shopping experience online and in stores. Apple and Klarna have created a simple enrollment process that provides customers with detailed information regarding their leasing options before they enroll.

Upon choosing their preferred leasing option, customers can apply within minutes — online or in-store — and receive quick approval from Klarna. All applicants will be subject to a soft credit inquiry that will not impact their credit score. Once approved, they can complete their transaction as usual. In-store customers can enjoy their new device right away, while online customers can choose delivery or in-store pickup. Whether they shop in-store or online, all customers can take advantage of Apple’s Personal Setup service to help get their new product ready to use and ask any questions they might have. They can also join the many free and educational Today at Apple sessions to learn how to get started — or go further — with their devices.

At the end of the lease term, customers can upgrade their device to the latest generation, purchase it with a one-time payment, or simply return it and exit the program. In the Klarna app, they can stay on top of all of their lease information, including their billing schedule and remaining payments. Customers can add an AppleCare subscription to protect their products, making the return of their current device and upgrade to a new one even easier.

With the launch of Apple Upgrade, Apple will no longer offer the iPhone Upgrade Program and iPhone Payments in the United States. When eligible, customers currently enrolled in the iPhone Upgrade Program will have the option of leasing a new device with Apple Upgrade, financing with Apple Card Monthly Installments, purchasing the product outright, or choosing carrier financing.

Explore the Lineup and Upgrade Today​

iPhone
iPhone 17e delivers incredible value with faster performance, an advanced camera system, enhanced durability, the magic of MagSafe, and double the starting storage at 256GB. iPhone 17 is packed with features users will enjoy every day, including a bigger and brighter display with ProMotion up to 120Hz, all-day battery life with faster charging, a fantastic 48MP Dual Fusion camera system, and the Center Stage front camera. iPhone Air features a thin and light design that is more durable than any previous model, with pro performance, advanced camera systems on the front and back, and all-day battery life. With a unibody design optimized for performance and powered by A19 Pro, iPhone 17 Pro and iPhone 17 Pro Max are the most powerful Pro models ever made, delivering the best performance, camera systems, and battery life in an iPhone. iPhone leases start at $17.99.^





Apple Watch
Apple Watch Series 11 is the ultimate health and fitness companion, featuring the most comprehensive set of health features yet — including groundbreaking hypertension notifications that can alert users to signs of chronic high blood pressure, and sleep score, which helps users understand the quality of their sleep and how to make it more restorative. With up to 24 hours of battery life and a display that’s 2x more scratch-resistant, Apple Watch Series 11 is more convenient than ever to wear throughout the day and night. Apple Watch Ultra 3 is the most advanced Apple Watch — rugged and capable, built for sports and adventure while seamlessly serving as a powerful health companion. It features the largest display ever in an Apple Watch, powered by Apple’s most advanced display technology with LTPO3 and wide-angle OLEDs, along with up to 42 hours of battery life — or up to 72 hours in Low Power Mode. Apple Watch Ultra 3 also features built-in, two-way satellite communications, so users can text emergency services, message friends and family, and share their location even when off the grid. Apple Watch leases start at $11.99.^



Mac
Available in 13- and 15-inch models, MacBook Air with M5 delivers incredible performance, up to 18 hours of battery life, and advanced AI capabilities in a thin, light, and durable aluminum design. The M5 family of chips — M5, M5 Pro, and M5 Max — deliver even more performance and capabilities to MacBook Pro, the world’s best pro laptop. All MacBook Pro models deliver game-changing performance and advanced AI capabilities, and include a Liquid Retina XDR display with a nano-texture option, an advanced 12MP Center Stage camera, and up to 24 hours of battery life. Powered by the M4 chip, iMac is the world’s best all-in-one and features a nano-texture display option, a 12MP Center Stage camera, and Thunderbolt 4 connectivity — all in its strikingly thin design. Mac Studio with M4 Max and M3 Ultra is the most powerful Mac ever made, delivering groundbreaking pro and AI performance, plus extensive connectivity with Thunderbolt 5 in its compact and quiet design that can live right on a desk.8 Mac leases start at $24.99.^





iPad
iPad Air features blazing performance, 12GB of unified memory, and fast connectivity, empowering users to be productive and creative wherever they are. With the Ultra Retina XDR display and the power of M5, iPad Pro offers the most advanced iPad experience, packing powerful performance in a stunningly thin and light design. iPad mini delivers the full iPad experience in a device users can hold in the palm of their hand. Accessories such as Magic Keyboard extend the versatility of iPad Air and iPad Pro, while Apple Pencil Pro unlocks even more magical capabilities for illustrating, note-taking, annotating, and more on iPad Air, iPad Pro, and iPad mini. iPad leases start at $11.99.^


iPad Air with M4 is more powerful and versatile than ever, with blazing performance, more memory, enhanced connectivity, and game-changing iPadOS 26 features.